
VET: 03-525-8011
STORE: 03-525-9113
Country Store Team
Your Friendly Not-For-Profit Local Store
The Rural Service Centre is an incorporated not-for-profit society which means that we can offer the local community with farming and lifestyle supplies at very reasonable prices.
Meet The Team

Jeff Riordan
General Manager
I was born and bred in the Bay and grew up on a mixed dairy, sheep and beef farm. My agricultural career has included leasing farms and working as a tutor for Primary ITO. I worked as a Technical Sales Representative for 11 years at the Rural Service Centre before taking on the role of General Manager in February 2022.
I enjoy fishing, golf and spending time with my grown up sons and our grandchildren. In our spare time my wife Joyce and I like to travel the country in our motorhome.

Emma Harwood
Technical Consultant
Born and bred in Golden Bay, I have a love for people, animals, the community, and all things outdoors. My home and paddocks are full of four-legged friends—and I wouldn’t have it any other way.
With a background rooted in rural life, I’ve developed a deep appreciation for the agricultural industry and the people who keep it moving. In my role as Technical Sales and Member Support at the RSC, I get to combine my passion for people and practical know-how—whether its helping farmers find the right product, chasing up solutions behind the scenes, or offering a listening ear when someone just needs a yarn.
No two days are the same at the Rural Service Centre, and that’s exactly how I like it. It’s a privilege to be part of a business that backs our rural community.

Mike Manshande
Store Manager
My wife and I moved to Golden Bay from Nelson in 2016. I drove a courier and post van from Nelson to Takaka and Collingwood every day and fell in love with the place and the people. Previously we both spent close to ten years working at Waimea nurseries where I specialised in machinery operation, fencing, irrigation and spraying.
We own our own piece of paradise close to Puponga, where we spend most of our time gardening and caring for our pet chickens and rabbit. We also love to take our dog Molly for walks on the beautiful beach which is just on our doorstep.